So what do we mean by collecting data? Surely if your website is simply giving information about your company you aren’t collecting data are you?
Well actually, if you have a well functioning website, you probably are.
If you have a contact form, you are collecting names and email addresses.
If you have any kind of usage tracking on your website, such as Google Analytics or Jetpack, you are collecting IP addresses and locations.
If you need advice about copy and content for your website, I’d love to hear from you!